gmorrison@lanehospitality.com
 

Ginny Morrison is Vice President of Sales & Marketing for Lane Hospitality. She oversees all sales and marketing efforts for the company's portfolio – both owned and managed hotels.

 

Morrison joined Lane Hospitality in 1988 as General Manager, and was promoted to Regional General Manager, then Regional Director of Sales and Marketing. From ski resorts in Colorado to corporate hotels in Chicago and other large markets, she has utilized her operational skills and marketing know-how to insure profitable and service-oriented hotels throughout her 25-year hospitality career. Since being promoted to her current position in 2001, the company's sales have doubled, largely a result of her efforts.

 

With a B.A. in nutrition from Bowling Green State University of Ohio, Morrison began her career as Chef-Manager of a French Bistro. After completing a management training program with Vicorp Specialty Restaurants, she served as Food & Beverage Director with Concord Hotels of Cleveland, OH and then General Manager for the company's Holiday Inn Beachwood.

 

Morrison is a mentor and role model to young people, committed to providing job and educational opportunities to those interested in the hospitality industry. She currently serves on the Illinois Hotel & Lodging Association (IHLA) Educational Foundation Board of Directors, a non-profit group that implements special educational and scholarship programs for hospitality students.  She is a guest speaker of hospitality marketing at Chicago's Roosevelt University Manfred Steinfeld School of Hospitality & Tourism Management and of revenue management at Kendall College.

 

In addition, Morrison is a member of the Owners' Association of InterContinental Hotels Group (IAHI) Sales Task Force and InterContinental Hotels Group (IHG) Sales Council.   She is past President of the Skokie Valley, IL Rotary Club and a member of the Board of Directors of Skokie Valley United Way. She was recognized by her peers and nominated as “Hotelier of the Year” by the IHLA and also received Lane Hospitality's Howard J. Griffiths “General Manager of the Year” award.